Purity Toothpaste Review: A Gentle Natural Option for Sensitive Teeth
By Better & Better | Oral Wellness Toothpaste | Published: 2026-08-02
Category: Product Reviews
Discover how Purity Toothpaste from Better & Better offers a natural, gentle solution for sensitive teeth. Read our full review of ingredients, benefits, and more.
If you have sensitive teeth, you know the struggle of finding a toothpaste that cleans effectively without causing discomfort. Many conventional options contain harsh abrasives, artificial flavors, and sulfates that can irritate already-sensitive gums and enamel. That's why we were excited to try Purity Toothpaste from Better & Better, a brand known for its commitment to natural oral wellness.

In this review, we'll dive deep into what makes Purity Toothpaste stand out, its ingredient list, how it performs for sensitive teeth, and whether it's worth adding to your daily routine. We'll also compare it to other natural options and share tips for getting the most out of your oral care regimen.
What Is Purity Toothpaste?
Purity Toothpaste is a natural toothpaste designed to provide effective cleaning while being gentle on sensitive teeth and gums. It's part of Better & Better's lineup of oral wellness products, which focus on using clean, sustainable ingredients without compromising on performance.
Unlike many commercial toothpastes that rely on artificial sweeteners, dyes, and harsh detergents, Purity Toothpaste aims to deliver a pure and simple brushing experience. It's suitable for adults and can be a great choice for those looking to transition to a more natural oral care routine.
- Free from artificial flavors, colors, and preservatives
- Formulated with natural ingredients known for soothing sensitivity
- Eco-friendly packaging that aligns with a sustainable lifestyle
Key Ingredients in Purity Toothpaste
Understanding what goes into your toothpaste is crucial, especially if you have sensitive teeth. Purity Toothpaste features a thoughtful blend of natural ingredients that work together to clean and protect without causing irritation.
The formula includes naturally derived abrasives like hydrated silica, which gently polishes teeth without being too harsh. It also contains soothing agents like aloe vera and chamomile, known for their calming properties on gums. Additionally, the inclusion of baking soda helps neutralize acids and freshen breath naturally.
- Hydrated silica: gentle yet effective cleaning
- Aloe vera: soothes and hydrates gums
- Chamomile: reduces inflammation and sensitivity
- Baking soda: neutralizes acids and neutralizes odor
How Purity Toothpaste Helps Sensitive Teeth
Sensitive teeth occur when the underlying dentin becomes exposed, leading to pain or discomfort when consuming hot, cold, sweet, or acidic foods. Purity Toothpaste addresses this in several ways.
First, its low-abrasive formula ensures that you're not wearing down enamel further. Second, the natural soothing agents help calm the nerve endings in the dentin. Finally, the absence of harsh chemicals like sodium lauryl sulfate (SLS) reduces the risk of gum irritation, which can exacerbate sensitivity.
- Low abrasivity protects enamel
- Natural anti-inflammatory ingredients calm nerve endings
- SLS-free formula reduces gum irritation
User Experience and Performance
In our testing, Purity Toothpaste provided a pleasant brushing experience. It has a mild, natural mint flavor that leaves your mouth feeling fresh without the overpowering burn of artificial mints. The texture is smooth and creamy, and it foams just enough to feel effective without being excessive.
After two weeks of use, we noticed a reduction in sensitivity to cold drinks and air. Our teeth felt cleaner, and our gums appeared healthier. It also pairs well with other Better & Better products, such as the Bamboo Sonic Toothbrush (2.0), which enhances the overall cleaning experience.

- Mild mint flavor that's refreshing, not overpowering
- Smooth texture that spreads easily
- Visible improvement in sensitivity after consistent use
Comparing Purity Toothpaste to Other Natural Options
When compared to other natural toothpastes on the market, Purity Toothpaste holds its own. Many natural brands either sacrifice cleaning power for gentleness or use ingredients that can be just as irritating. Purity strikes a balance that is rare.
For instance, while some natural toothpastes rely heavily on coconut oil or charcoal, which can be messy or abrasive, Purity uses proven ingredients like silica and baking soda. This makes it a reliable choice for daily use, especially for those with sensitive teeth.
- Balanced formula that doesn't compromise on cleaning
- No mess or staining associated with charcoal
- Proven ingredients backed by dental science
How to Incorporate Purity Toothpaste into Your Routine
To get the most out of Purity Toothpaste, pair it with a soft-bristled toothbrush and proper flossing. We recommend using the Bamboo Sonic Toothbrush (2.0) for a thorough yet gentle clean, and following up with Natural Floss in Glass Jar to remove plaque between teeth.
For an even more complete oral care routine, consider using a power flosser like the Bamboo Sonic Flosser to reach areas that traditional floss might miss. Together, these products create a synergistic effect that promotes optimal oral health.
- Brush twice daily for two minutes with a soft-bristled brush
- Floss gently to avoid gum irritation
- Consider a power flosser for deeper cleaning
Purity Toothpaste is a standout natural option for those with sensitive teeth. Its gentle yet effective formula, combined with clean ingredients, makes it a worthwhile addition to any oral care routine. If you're ready to make the switch, we invite you to try Purity Toothpaste from Better & Better and experience the difference for yourself.



